New Service! Register Your Domain Name Today!

A domain name can be one of the most important assets in your real estate business! And because some Search Engines use the domain name as a variable for ranking websites, it is important to choose carefully. Whether your strategy is to use a personal name, a team or firm's name, or descriptive text as your domain name, consider the following helpful hints.

Helpful Hints:

• Know your target market! Choose a name that visitors are most likely to use when trying to find your site through a search engine.
• Your domain name should help brand you, your team, or your firm. Make sure that it will work with your other marketing efforts.
• Your domain name should be as short as possible, easy to remember, and easy to spell. Would the average person be able to accurately spell the name after hearing it?
• Avoid hyphens, dashes and underscores in your domain name if possible. These are harder to remember, and may require you to spell it out every time you mention it!
• Avoid using numbers within your domain name. This may cause confusion ("1" vs "one") and require you to spell it out every time you mention it!
• Although there are many new domain extensïons available, a ".com" extension is still the best choice. Consider that when typing a web address, most Internet users will automatically type in a .com extension.
• Also consider buying your domain name with different extensions such as ".net" or ".org". In the highly competitive real estate industry, this will prevent someone from purchasing the same name but with a different extension.

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